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The Pioppi Diet
A 21-Day Lifestyle Plan
The easy 21-day plan for a happier, healthier and longer life.
We are not being given the truth about our health.
We’re told to avoid saturated fats, we’re marketed health food that is laden with sugar and we’re encouraged to pound out miles at the gym. However, our chances of getting obese are increasing – raising our risk of Type-2 diabetes, cancer, dementia and heart disease.
Yet in the tiny Italian village of Pioppi, life is as simple as it is long and healthy. There is no gym, no supermarket, the food is delicious and they enjoy a glass of wine every evening.
Cardiologist Dr Aseem Malhotra – a obesity expert and Britain’s anti-sugar campaigner – and acclaimed filmmaker Donal O’Neill combine the wisdom of this remarkably long lived population with decades of nutrition and medical research to cut through long-standing dietary myths and create this easy-to-follow lifestyle plan.
This isn’t a diet or lifestyle which requires saying ‘no’ to the things you love, or exercising for hours upon end. In just three weeks, The Pioppi Diet will help you make simple, achievable and long-lasting changes to how you eat, sleep and move – changes that all of us, no matter how busy we are, can make.


Dr Aseem Malhotra
Described as an inspiration by Jamie Oliver, internationally renowned Consultant Cardiologist Dr Aseem Malhotra has become one of the most influential and well-known health campaigners in the UK. He writes regularly in academic medical journals and print newspapers such as the Guardian, Telegraph and Daily Mail and is regularly seen on broadcast media in his campaign against sugar and highlighting the harms of too much medicine.
Dr Malhotra has been named alongside anti-obesity activists such as Michael Bloomberg and Michelle Obama and a few months ago he was featured in the New York Times on his co-production documentary film The Big Fat Fix which in July premiered in British parliament and was also subsequently screened in the European Parliament. He is also Cardiologist advisor to the UK’s National Obesity Forum.
The Pioppi Diet is his first book.
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